New Men's Fashions Are "Simply Swagger". A simply "gorgeous" hat of ribbed velvet tops this new masculine style, launched by "Fashionable", a large men's tailoring establishment, as a "protest against the uniformity and drabness of masculine dress." Low-necked shirt collar, thick crepe soled suede shoes and wider turn-ups finish off the outfit. "Fashionable" claim their new modes do not mean a return to the "dandyism" of the gay "nineties" although they believe a touch of fantasy is needed. Lapels are reduced to the minimum in the latest loughe suits and shoulders are only slightly built up. Paris, France. 27 November 1948.