He Won't Put His Pot On Many thousands of the fat men of Britain have begun a battle of the bulge. The stout wives of Britain who, last month, embarked on the biggest slimming craze in history set the fashion. The BBC started the craze by televising a diet course. This ended when doctors said it endangered health. One in three people now under treatment to lose weight are men. Australian Ted Kavanagh famous as a British radio script writer, has reduced his weight from 16st to 13?st by eating only oranges. October 2, 1950. (Photo by Daily Mail Contract Picture).