EditorialAlice Held, a Montana college student with 217,000 followers on TikTok, in Missoula, Mont., on June 22, 2023. (Janie Osborn/The New York Times)
EditorialAlice Held, a Montana college student with 217,000 followers on TikTok, in Missoula, Mont., on June 22, 2023. (Janie Osborn/The New York Times)
EditorialAlice Held, a Montana college student with 217,000 followers on TikTok, in Missoula, Mont., on June 22, 2023. (Janie Osborn/The New York Times)